NAK - Platinum Blonde Anti-Yellow Shampoo - 2 Sizes Available

Neutralise. Perfect. Platinum.
Take blonde to its coolest level with this high-performance toning cleanser designed to eliminate intense yellow, gold, and brassy tones. Powered by concentrated blue-violet pigments, it delivers a clean, platinum-silver brilliance while maintaining softness and shine.

Why You’ll Love It
• Neutralises strong yellow, gold, and brassy tones
• Creates cool, platinum and silver finishes
• Enhances brightness and clarity of blonde and grey hair
• Leaves hair soft, smooth, and luminous
• Delivers salon-level toning results at home

Performance Benefits
• Concentrated blue-violet pigments target stubborn warmth
• Transforms dull, brassy tones into clean, cool blonde
• Boosts shine and refines overall hair tone
• High-performance formula for visible toning results

Natural Vegan Complex
• Coconut Oil softens and smooths for silky, supple hair
• Aloe Vera delivers hydration and supports moisture retention
• Hydrolysed Rice Protein strengthens and improves hair balance
• Pear Extract nourishes and conditions dry or damaged strands

Advanced Hair Science
• Signature Peptides help repair damage and support scalp health
• Ectoin Barrier Booster protects, hydrates, and fortifies hair against environmental stress

Recommended For
• Natural blonde, pre-lightened blonde, and grey hair
• Hair with intense yellow, gold, or brassy tones

How to Use
• Apply to wet hair and massage evenly through lengths
• Leave in briefly, adjusting time depending on desired toning strength
• Rinse thoroughly
• Use as needed to maintain a cool, platinum finish

The Result
• Clean, cool blonde with platinum-silver brilliance
• Bright, refined tones with enhanced shine and softness